Blu 1

What I like about Blu is that I appreciate rappers who sound like “home”.  In addition to that, being able to apply that delivery and lyricism to a beat that’s designed to do more than make an Impala bounce but you could still C-walk to it if the spirit moves you.  This is obviously one such beat.  Looking forward to another Blu project and this joint and his other recent output gives me hope this won’t be another dud on his track record.

1010Alchemist

I get what The Alchemist is trying to do by trying to build excitement around the purchased physical CD again, but I highly doubt making people wait for a physical disc to ship in 2014 and charging $38 for a double album and G-pen is going to make an impact.  It will just make people not buy it.  What if you don’t want the G-pen?  What if you don’t want a physical disc?  Ultimately, the product is the music itself and you’ve got to respect that user may not care for all the excess or to pay more for it than they did for a double album when Wu-Tang Clan or Biggie did it.  Anyway, until The Good Book is available at a reasonable price (or for free) digitally, Ill just have to rock with this and the other single from it.

BoldyJ1

Let’s face it.  XXL hasn’t been about that hip-hop life for real for quite some time.  Either they’re pulling one big annual troll on rap fans everywhere or they’re genuinely not well versed in what good MCs are and going off of “what’s hot” and “what the kids are doing nowadays”.  Either way, it’s been some time since XXL was considered the last credible hip-hop publication outside of blogs or websites.  That being said, you have to love the culture enough to want better for it, so there’s no use complaining unless you’re willing to do what you can to improve it, especially if it doesn’t cost you anything.  Boldy James released his Alchemist-produced debut LP My 1st Chemistry Set last year after two excellent mixtapes and some beastly guest features, so his shine is long overdue…plus, when you see the bums they’ve got up there as nominees, you’ll want to vote for someone who an actually spit and has a story to tell.  See also: Isaiah Rashad, Bishop Nehru, Bodega Bamz, Rapsody, Snow Tha Product, Stalley (?!?), and Tree for valid nominees.

VOTE HERE

JIMBO x Boldy James

Notorious-B_I_G

March 9th marks the day we lost one of the greatest MCs of all time.  While young’ins may either not acknowledge his title or just agree out of obligation, this song among many others proves why B.I.G. was so dope.  Biggie was able to make undeniable jams that went from the streets to the radio to the clubs effortlessly, without sacrificing an iota of artistry.  Part of this is of course due to Puffy’s guidance and creative direction (like it or not) but many artists could stand to learn from Biggie’s ability to appeal both as a likeable, humorous MC on tracks like this and as a threatening menace on other tracks.  There’s just no denying Big’s mastery of the game, from his ability to market himself to the mainstream down to his ability to hold it down as a formidable MC in a freestyle situation.  Rest in power to Christopher Wallace.

sza

SZA’s new project Z drops on April 4th and she released this set of visuals for one of the first singles.  I really enjoy her music, but it will be great when she stops dressing like one of the cast of The Sandlot.  I’m all for a no-frills aesthetic, but when your image begins to precede your music for people, it can be a distraction and deter people from getting into your stuff.  Some go the way of extravagant wardrobes and costumes a la Lady Gaga, while others pare it down to the point where they resemble a caricature, like Janelle Monae.  Not to say people won’t get into it, but eventually it becomes a schtick of sorts.  I’m also not saying she’s gotta dress provocatively, but there’s a lot of gray area between hand-me-down overalls and a G-string…and there’s definitely a way to dress like your clothes fit and still not be considered “normal” or “boring”.  This is her, for now, and that’s fine, but people evolve and it will be nice to see her do her thing without the grungy facade intact.

arbys_pharrellshatThank God he isn’t “singing”.  Future enlists the help of Pusha T and Arby’s Hat P (he refers to the infamous headwear in this song as a “Gandalf hat”) to make this single pop.  After the controversy, it’s hard not to notice the minimum levels of melanin present in the video’s casting, but oh well.  Decent song to get mindless to.

ellevarner_youtube

Elle Varner’s “Cold Case”, which I believe is for an upcoming project, probably titled Love.  Stay tuned to her site for more details.

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